How to Franchise: Tapa King

Pinoy Money Talk

A provider of classic home-style food amidst an era of fancy restaurants, Tapa King stands the test of time with its quality and simplicity. With a more than a hundred stores worldwide and plans to open a hundred more, this prolific business shows no signs of slowing down.

Are you interested to be a Tapa King franchise owner? Continue reading to learn more about Tapa King’s franchise fee and franchising requirements.

About Tapa King

Tapa King opened in June 1987 as a “hole in the wall” takeout counter on Gallardo Street in Makati, Philippines. Mostly serving employees in need of simple breakfast and lunch, Tapa King also delivered to buildings and nearby areas. A decade later in 1997, Tapa King expanded to 14 branches around Metro Manila and Davao City.

In 2012, the original owners sold the business to the Gonzales family of Davao City. To establish a global presence, the new owners put up overseas branches in Dubai and Singapore — chosen because these countries have a considerable population of Overseas Filipino workers (OFWs). At present, Tapa King boasts a total of 100 stores around the world. 

Tapa King’s flagship product, the tapsilog, is a classic combo of tapa (marinated beef), sinangag (fried rice), and fried egg.

Other breakfast favorites in the menu include tocino, longganisa, tapa flakes, and boneless bangus. Throughout the years, Tapa King has also expanded its food offerings to include classic Pinoy food such as bistek, kare-kare, bulalo and pinakbet.

Franchising Details

Tapa King promises prospective franchisees continuous support from startup until the business is operational. A dedicated Business Development Manager will be assigned by Tapa King to guide the franchisee throughout the entire process of starting up. During the entire franchise term, Tapa King will also provide assistance with regard to basic business functions such as marketing and operations.

Franchise Fee

Tapa King currently offers four franchise options with varying franchise fee and requirements depending on the scale of the business.

Option 1: Full scale

  • Initial franchise fee: P800,000
  • Security deposit: P400,000
  • Royalty fee: 6%
  • Franchise term: 7 years
  • Minimum floor area: 100 sqm
  • Expected capital expenditure: P4 million to P6 million

Option 2: Food court

  • Initial franchise fee: P500,000
  • Security deposit: P300,000
  • Royalty fee: 4%
  • Franchise term: 5 years
  • Minimum floor area: 20 sqm
  • Expected capital expenditure: P2 million to P3 million

Option 3: Budget Tapa King (BTK) Diner

  • Initial franchise fee: P550,000
  • Franchise terms: 5 years
  • Minimum floor area: 15 sqm
  • Capital expenditure: Variable

Option 4: Budget Tapa King (BTK) Kiosk

  • Initial franchise fee: P550,000
  • Franchise terms: 5 years
  • Minimum floor area: 15 sqm
  • Capital expenditure: Variable

If you’re franchising BTK diners or kiosks, the security deposit and royalty fees are waived. According to Tapa King’s estimate, the payback period of a Tapa King franchise is between 18 months to 3 years.

For franchising inquiries, interested parties may contact Tapa King through the contact information provided below. 

Franchise Contact Details

Head office: #16 Armal Compound Compound C. Raymundo, Pasig City

Telephone number: 535-3049

Phone number (for franchise inquiries): 0917-712-7540

Website: www.tapaking.com.ph/franchise

Interested in other food kiosks or food stall franchises? Check out PinoyMoneyTalk’s List of Philippine companies available for Franchising

Information and Image Sources: Official Tapa King website, Pinoy Entrepreneur, and Inquirer.net

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Pinoy Money Talk is an educational website about money, banking, investments, and personal finance which started in 2005. Its group of five writers consists of one equity research analyst, one fintech startup owner, one finance educator, and two investment professionals.